Interview with Pranav Kumar Singh, Head-Marketing, Military Vehicles at Tata Motors Limited

Interview with Pranav Kumar Singh, Head-Marketing, Military Vehicles at Tata Motors Limited

Tell us about your company and products?

Tata Motors Limited is India’s largest automobile company, with consolidated revenues of USD 42.04 billion in 2014-15. It has been expanding its international footprint through exports since 1961. Since then, Tata Motors mobility portfolio has grown from strength to strength, offering a range of solutions of General Service, Armoured, Tactical, Combat and Mission support vehicles required for UN operations, Aid and Development programs and to land, police and paramilitary forces for battle and counter insurgency operations. The company has established itself as a supplier of specialist vehicles for UN peacekeeping missions to provide supply chain and logistical solutions to various participating countries.

The various products being offered for Aid and Development programs are: 1) Ambulances (Small & Medium) 2) Personnel Carrier 3) Buses 4) Refrigeration Van 5) Recovery Vans 6) Water Bowser 7) Fuel Bowser 8) Training Van 9) Repair Van 10) Mobile Hospital or Clinic 11) Mobile Workshop 12) Tippers 13) Garbage Compactors 14) Cesspit emptier 15) Pickups 16) Mobile toilets 17) Tippers 18) Firefighting Truck 19) Cherry Pickers 20) Emergency vehicle 21) Crowd control (Riot Control) vehicles 22) Cargo trucks & 23) Concrete Mixture etc.

What is Tata Motors involvement in the Sub-Saharan East Africa?

Tata Motors’ has been present in Africa for over 50 years now, when the first batch of commercial vehicles was shipped to the continent in 1965. Today Tata Motors is presence in over 37 African countries and is at the forefront of the commercial vehicle industry with an extensive range of products, providing the lowest cost of ownership and easy availability of parts.

Tata Motors recently bagged and executed an order for around 585 units, against global competition, under 'MINUSMA' – The United Nations support mission in East and North Africa.

What do you think are key trends and future developments in the sector?

With increase in violence, insurgency, migration and refugee camps, huge nos. of transport & logistical solutions are required for clean water, fuel, food (Perishable and non-perishable), equipment and sanitation & construction material supply. With a range of fully built ready to use, rugged, durable & affordable vehicles, Tata Motors can be a very reliable partner in meeting the various goals by UN peacekeeping missions in Africa and across the globe.

Come and meet us at the Aid & Development Africa Summit held on 2-3 February 2016 at the United Nations Conference Centre in Addis Ababa, Ethiopia. For more information, visit

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